Privacy Policy

Privacy

Local Traffic seeks to establish trusting relationships based on respect for personal identity and information by promoting the use of fair information practices. This privacy statement covers the site spireproject.co.uk.

We will provide the following information on request:

  1. What personally identifiable information spireproject.co.uk collects.
  2. What personally identifiable information third parties collect through the Web site.
  3. What organisation collects the information.
  4. How Local Traffic uses the information.
  5. With whom Local Traffic may share user information.
  6. What choices are available to users regarding collection, use and distribution of the information.
  7. What types of security procedures are in place to protect the loss, misuse or alteration of information under Local Traffic control.
  8. How users can correct any inaccuracies in the information.
  9. If users have questions or concerns regarding this statement, they should first contact Customer Care using any of the means of contact indicated on the ‘Contact Us’ page. Get Local agree to notify users of:

Information Collection and Use

  • Information Collection
    Local Traffic is the sole owner of the information collected on spireproject.co.uk. Local Traffic collects information from our users at several different points on our Web site.
  • Registration
    In order to receive our newsletter, a user must first complete the registration form. During registration a user may be required to give contact information (such as name and email address). We use this information to contact the user about services on our site for which he has expressed interest. It is optional for the user to provide demographic information (such as income level and gender), and unique identifiers (such as, username and password), but encouraged so we can provide a more personalised experience on our site.
  • Information Use
    Email addresses are only collected by spireproject.co.uk in order to mail you the Newsletter. Your address may also be occasionally used to send you other information that you have previously indicated you would like to received from Local Traffic.

Profile

We may store information that we collect through cookies, log files, clear gifs, and/or third parties to create a profile of our users. A profile is stored information that we keep on individual users that details their viewing preferences. Consequently, collected information is tied to the users personally identifiable information to provide offers and improve the content of the site for the user. This profile is used to tailor a user’s visit to our Web site, and to direct pertinent marketing promotions to them. We do not share your profile with other third parties.

Cookies

A cookie is a piece of data stored on the user’s computer tied to information about the user. Cookies are used by spireproject.co.uk. When a user visits www.spireproject.co.uk a session is started, the system generates a random string of characters (sessionID) and stores that in a cookie (a session cookie). This cookie only tells us information like which advert or website you came from before visiting Spire Project (e.g. a search engine, a partner site or one of our own websites).

Importantly, we CANNOT identify individual users from this cookie – we simply gather information about where our users come from. Disabling cookies will not affect your use of spireproject.co.uk.

Some of our business partners may use cookies on our site (for example, advertisers). However, we have no access to or control over these cookies once we have given permission for them to set cookies for advertising.

Third Party Advertising

The ads appearing on this Web site are delivered to users by our Web advertising partners. Information about users’ visit to this site, such as number of times they have viewed an ad (but not user name, address, or other personal information), is used to serve ads to users on this site. This privacy statement covers the use of cookies by our Web advertising partners only and does not cover the use of cookies by any advertisers.

Log Files

Like most standard Web site servers we use log files. This includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, platform type, date/time stamp, and number of clicks to analyse trends, administer the site, track user’s movement in the aggregate, and gather broad demographic information for aggregate use. IP addresses, etc. are not linked to personally identifiable information. We use a tracking utility called modlogan that uses log files to analyse user movement.

Communications from the Site

  • Special Offers and Updates
    We send all new members a welcoming email to verify password and username. Established members will occasionally receive information on products, services, special deals, and a newsletter. Out of respect for the privacy of our users we present the option to not receive these types of communications. Please see the Choice and Opt-out sections.
  • Newsletter
    If a user wishes to subscribe to our newsletter, we ask for contact information such as name and email address. Out of respect for our users privacy we provide a way to opt-out of these communications. Please see the Choice and Opt-out sections.
  • Service Announcements
    On rare occasions it is necessary to send out a strictly service related announcement. For instance, if our service is temporarily suspended for maintenance we might send users an email. Generally, users may not opt-out of these communications, though they can deactivate their account. However, these communications are not promotional in nature.
  • Customer Service
    We communicate with users on a regular basis to provide requested services and in regards to issues relating to their account we reply via email or phone, in accordance with the user’s wishes.
  • Legal Disclaimer
    Though we make every effort to preserve user privacy, we may need to disclose personal information when required by law wherein we have a good-faith belief that such action is necessary to comply with a current judicial proceeding, a court order or legal process served on our Web site.
  • Aggregate Information (non-personally identifiable)
    We share aggregated demographic information with our partners and advertisers. This is not linked to any personally identifiable information. We do not share any information at this time. This Privacy Policy will be amended and user will be notified of the amendment if we do so.

Business Transitions

In the event Local Traffic goes through a business transition, such as a merger, being acquired by another company, or selling a portion of its assets, users’ personal information will, in most instances, be part of the assets transferred. Users will be notified via prominent notice on our Web site for 30 days prior to a change of ownership or control of their personal information. If as a result of the business transition, the users’ personally identifiable information will be used in a manner different from that stated at the time of collection they will be given choice consistent with our notification of changes section.

Choice/Opt-out

Our users are given the opportunity to ‘opt-out’ of having their information used for purposes not directly related to our site at the point where we ask for information. For example, our order form has an ‘opt-out’ mechanism so users who buy a product from us, but don’t want any marketing material, can keep their email address off of our lists.

Users who no longer wish to receive our newsletter and promotional communications may opt-out of receiving these communications by replying to unsubscribe in the subject line in the email or email us at [email protected] We also offer an opt-out mechanism on the newsletter and have a link on every page in the spireproject.co.uk site. or the user may contact us using any of the methods indicated on the Contact Us page to opt-out.

Users of our site are always notified when their information is being collected by any outside parties. We do this so our users can make an informed choice as to whether or not they should proceed with services that require an outside party.

Links

This Web site contains links to other sites. Please be aware that we, Local Traffic, are not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of each and every Web site that collects personally identifiable information. This privacy statement applies solely to information collected by this Web site.

Surveys & Contests

From time-to-time our site requests information from users via surveys or contests. Participation in these surveys or contests is completely voluntary and the user therefore has a choice whether or not to disclose this information. The requested information typically includes contact information (such as name and shipping address), and demographic information (such as post code). Contact information may be shared with the contest or survey sponsors and to notify the winners and award prizes. Anonymous Survey information will be used for purposes of monitoring or improving the use and satisfaction of this site. Users’ personally identifiable information is not shared with third parties unless we give prior notice and choice. Though we may use an intermediary to conduct these surveys or contests, they may not use users’ personally identifiable information for any secondary purposes.

Tell-A-Friend

If a user elects to use our referral service for informing a friend about our site, we ask them for the friend’s name and email address. Local Traffic will automatically send the friend a one-time email inviting them to visit the site. Get Local stores this information for the sole purpose of sending this one-time email and tracking the success of our referral program. The friend may contact Local Traffic at spireproject.co.uk to request the removal of this information from our database.

Security

This Web site takes every precaution to protect our users’ information. When users submit sensitive information via the Web site, their information is protected both online and off-line.

All of our users’ information, not just the sensitive information mentioned above, is restricted in our offices. Only employees who need the information to perform a specific job (for example, our billing clerk or a customer service representative) are granted access to personally identifiable information. Our employees must use password-protected screen-savers when they leave their desk. When they return, they must re-enter their password to re-gain access to user information. Furthermore, ALL employees are kept up-to-date on our security and privacy practices. Every quarter, as well as any time new policies are added, our employees are notified and/or reminded about the importance we place on privacy, and what they can do to ensure our users’ information is protected. Finally, the servers that store personally identifiable information are in a secure environment.

If users have any questions about the security at our Web site, users can send an email to [email protected]

Supplementation of Information

In order for this Web site to properly fulfil its obligation to users it is necessary for us to supplement the information we receive with information from 3rd party sources.

Enhancement of Marketing Profile

We may purchase third party marketing data and add it to our existing user database to better target our advertising and provide pertinent offers we think our users would be interested in. We use this information to enhance or overlay the ‘profile’ of individual users. This aggregate marketing data is therefore tied to the users’ personally identifiable information. See also the “Profile.”

Correcting/Updating/Deleting/Deactivating Personal Information

If a user’s personally identifiable information changes (such as post code, phone, email or postal address), or if a user no longer desires our service, we provide a way to correct, update or delete/deactivate users’ personally identifiable information. This can usually be done at the Contact Us page or by emailing our Customer Care at [email protected]

Notification of Changes

If we decide to change our privacy policy, we will post those changes to this privacy statement, the homepage, and other places we deem appropriate so our users are always aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. We will use information in accordance with the privacy policy under which the information was collected.

If, however, we are going to use users’ personally identifiable information in a manner different from that stated at the time of collection we will notify users via email. Users will have a choice as to whether or not we use their information in this different manner. However, if users have opted out of all communication with the site, or deleted/deactivated their account, then they will not be contacted, nor will their personal information be used in this new manner. In addition, if we make any material changes in our privacy practices that do not affect user information already stored in our database, we will post a prominent notice on our Web site notifying users of the change. In some cases where we post a notice we will also email users, who have opted to receive communications from us, notifying them of the changes in our privacy practices.

Contact Information

If users have any questions or suggestions regarding our privacy policy, please contact us at:

Email: [email protected] www.spireproject.co.uk